The company has built its innovation system around four key dimensions: **Product, Green Initiatives, Management, and Business Models**.
- Product Technology: Driven by user scenarios, it leverages technologies like ±5% high-precision liquid dispensing, differentiated fiber applications (e.g., 0.1D microfiber), and 20+ patents to create product performance advantages.
- Green Innovation: It leads in developing bio-based biodegradable wipes, certified to U.S. IWSFG and EU EN13432 standards, while fully implementing recyclable packaging and plant-based ingredient substitutions.
- Management Upgrade: By adopting Industrial Internet systems, it achieves full-chain digital management for precise cost reduction and efficiency gains.
- Model Breakthrough: It pioneered the synergistic “roll goods + finished products + proprietary brand” model, with its own brand ranking among the top in its category during major e-commerce promotions.
Driven by this multi-dimensional innovation, the company achieved a 119% year-on-year increase in net profit attributable to the parent company in 2023, realizing high-quality development.
